market share
Relações Internacionais
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substantivo
Contexto: "Of great concern for the future development of the Brazilian wine industry is the systematic decrease in commercialization of Brazilian fine wines in the local market, accompanied by a significant and persistent market share loss until 2004."
Fonte: http://academyofwinebusiness.com/wp-content/uploads/2010/05/Fensterseifer.pdf
Fonte: http://academyofwinebusiness.com/wp-content/uploads/2010/05/Fensterseifer.pdf
Termo equivalente: market share; quota de mercado
Definição: "The percentage of an industry or market's total sales that is earned by a particular company over a specified time period. Market share is calculated by taking the company's sales over the period and dividing it by the total sales of the industry over the same period. This metric is used to give a general idea of the size of a company to its market and its competitors."
Fonte: http://www.investopedia.com/terms/m/marketshare.asp#axzz2DO1zhkJO
Fonte: http://www.investopedia.com/terms/m/marketshare.asp#axzz2DO1zhkJO