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macro-context

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substantivo

Contexto: "Considering the propositions put forth in the presentation of the theoretical model, the empirical stage showed that, where the analysis of the macro-context is concerned, the proposition that states that among the macro context's tendencies, those of an economic nature have the greatest impact on international activity and on consolidation abroad was borne out by the evidence provided by three of the four cases analyzed. "
Fonte: http://www.scielo.br/scielo.php?pid=S1807-76922009000400002&script=sci_arttext

Termo equivalente: macrocontexto

Definição: "The broadest level is called the macro context. This is comprised of the set of legal, political, economic, cultural and social trends. This is the context that establishes the general tone of the competitive scene and that indicates to companies the possible paths that exist and the alternative scenarios, which will undoubtedly influence subsequent decisions."
Fonte: http://www.scielo.br/scielo.php?pid=S1807-76922009000400002&script=sci_arttext