Glossário


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ISA (International Strategic Alliance)

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substantivo

Contexto: "The alliances are characterized as being either equity or non-equity ISAs."
Fonte: http://www.wwu.edu/cib/docs/EquityNonEquity.pdf

Termo equivalente: Aliança Estratégica Internacional

Definição: "An international strategic alliance is a partnership or collaboration between international companies to achieve some shared objectives, for example, to spread the costs and risks of innovation, to increase market power over the competitors, and to acquire technical skills or capabilities (Mowery, Oxley, & Silverman,1996)."
Fonte: http://digitalcommons.fiu.edu/cgi/viewcontent.cgi?article=1396&context=etd