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crowdfunding

Economia
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substantivo

Contexto: "Crowdfunding provides filmmakers with certain benefits that are not present in other financing sources, such as the ability to retain control over their production process and integrated marketing and promotion through and by the crowd."
Fonte: FANEA-IVANOVICI, Mina.; BABER, Hasnan. Crowdfunding model for financing movies and web series. International Journal of Innovation Studies, v.5, n.2, p. (99-105), junho, 2021. Disponível em: https://www.sciencedirect.com/science/article/pii/S2096248721000126?via%3Dihub . Acesso em: 4 jun.2023.

Termo equivalente: financiamento coletivo

Definição: "Crowdfunding can be defined as “the efforts by entrepreneurial individuals and groups (cultural, social and for-profit) to fund their ventures by drawing on relatively small contributions from a relatively large number of individuals using the Internet, without standard financial intermediaries”. To launch a crowdfunding campaign, entrepreneurs need to create a campaign webpage on crowdfunding websites, briefly describing their projects and setting a funding goal. Funders can view all campaigns and make financial contributions based on their evaluations. Crowdfunding expands entrepreneurs’ reach to potential funders who otherwise remain inaccessible. The growth of crowdfunding is at an exponential rate. Billions of dollars have been raised throughout more than 600 worldwide crowdfunding platforms."
Fonte: LI, Yuanqing.; XIAO, Nan; WU, Sibin. The devil is in the details: The effect of nonverbal cues on crowdfunding success. Information & Management, v.58, n.8, dezembro, 2021. Disponível em: https://www.sciencedirect.com/science/article/pii/S0378720621001026?casa_token=LsZw7N-bqGwAAAAA:N6ypU1B1oKGLxVZmr4OcW7t0Rh6DPa6dPNIZpSdgx5oanM7sLDUSHgk7ikZ6WUJgE_gd7unG . Acesso em: 4 jun.2023.

Definição em português: "O Financiamento coletivo (crowdfunding) consiste na obtenção de capital para iniciativas de interesse coletivo através da agregação de múltiplas fontes de financiamento, em geral, de pessoas físicas interessadas na iniciativa."